Feb 3
McItaly e l'approccio politico italiano alle critiche (a.k.a. big fail)
McDonald's lancia un sandwich "McItaly" con crema di carciofi e formaggio Asiago. Così come è stato per il sandwich al Parmigiano Reggiano, sarà stata fatta una convenzione con un consorzio fornitore, che genera benefici all'agricoltura italiana produttrice di Asiago.
Il ministro dell'agricoltura italiano Zaia promuove il prodotto sottolineando i benefici economici (e fin qui, nessun problema) e la possibilità di mangiare al McDonald's "un panino sano fatto con soli prodotti italiani"
Matthew Fort, critico gastronomico sul Guardian, esprime un'opinione considerando la cosa una sorta di tradimento della politica del valore del cibo italiano.
Zaia si indispettisce e risponde in una maniera che ormai è consolidata nella dialettica politica italiana, basato sulla sterile demonizzazione in stereotipi di chi la pensa in modo contrario, che ricorda un pò la frase "il pallone è mio, me lo tengo io perchè ho ragione e non gioca più nessuno".
Un utente, nei commenti dell'articolo sul Guardian, controbatte punto per punto in maniera splendida. Dice (in corsivo la lettera del Ministro):
____________________________________________________
Let's address this in full.
Dear Editor,
I wasn't at all surprised by the article by Matthew Fort that appeared on the Guardian's website yesterday. What surprised me was its distasteful tones; however, unfortunately, we are now more than used to the vulgarity of some media and even of a certain kind of politics.
The left criticises us. We do not like this. In fact we like it so little we shall respond to any criticism of us - whatsoever - as vulgar.
The left wing, with its loudspeakers, persist in baying at the Moon,
Matthew Fort has just been named a "loudspeaker of the left" by the Italian government. I'd be rather pleased with myself Matthew.
... finding themselves further away from the real problems ...
Like growing levels of obesity in Europe, farmers being forced out of the industry every day after being squeezed and exploited by supermarket buyers and retailers such as McDonald's. Are these the real problems we are ignoring? Or is Mr Zaia referring to the growing problem of people being able to say what they think online? It must be a real problem when you control almost all of the media in Italy but people keep using the internet for free speech and other pesky things like that.
... and fenced in their own sterile moral orthodoxy, which impairs any kind of development and hinders a clear vision of reality.
Yes, viewing shit food as shit is a "sterile moral orthodoxy". I have it tattooed on my face. If we think outside the box and view shit food as brilliant, the world becomes a far happier place.
With regret, we are forced to deliver bad news to this kind of left: Stalin is dead. And we can safely bet he never set foot in a McDonald's.
You disagree, therefore you are communists. Communists don't go to McDonald's. You don't go to McDonald's. Ergo, you are communists. See what he did there? It's this sort of towering intellect you just can't argue with.
On the contrary, this is something that thousands of European youngsters do every day.
What, the fat ones? Thousands also smoke. So are you going to put a Marlboro apron on next?
At the same time, thousands of European farmers are facing the consequences of the worst economic crisis since '29. McItaly will bring to the Italian farmers three million and 448 thousand Euros of additional income per month.
As somebody mentioned above, these figures seem a little suspect. Plus I cannot see that McDonald's is on the side of the average farmer. McDonald's business policy will be to use their huge buying power as leverage. That's what they do, agree with it or not. We are probably talking about 2 or 3 big farms here anyway. I'd be interested to know who owns shares...
It will also enable McDonald's clients to eat a healthy burger made with PDO and PGI 'Made in Italy' products.
Right, let's all eat chips, each and every single day. You know, ones that have been deep fried 3 times. These particular chips have been made from organic Maris Pipers from a responsible, British, organic farmer, probably locally. But if I turn them all into chips and eat them every day it doesn't make it healthy.
We hope this will convince them to forget about junk food and choose a healthier and better quality food. We are sure it will work.
So, you will get them to forget about junk food by endorsing and recommending junk food to your population? I am sure it will not work.
Then, we will become modern Jesuits and try to "convert the infidels" of the left, who have never dirtied their hands by working in the fields. They are the same people who, after preaching against those who - like me - work to ensure quality as a right for everybody instead of a luxury for élite consumers, run towards the 'Organic Food' aisles of supermarkets with their heavy wallets and light consciences.
I think he may have just called us "liberal elites". Are those who have "dirtied their hands by working in the fields" running to their local McDonald's in order to eat a McItaly? How does encouraging everybody to visit the purveyors of the McNugget "ensure quality"?
As for the reference to "heavy wallets and light consciences" - I think he may have just accidentally written the epitaph for Mr Berlusconi's grubby little government.
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news for sheep
politica
